It Began with a Vision in 2019 I was a partner in a standard, retail roofing company. I soon learned that I was also unknowingly part of the madness that homeowners had to endure when they needed a new roof.

I cringed as homeowners struggled to receive quotes from three different companies because they didn’t know who to trust. To make matters worse, I watched them succumb to high-pressure “sign today” tactics, price manipulations and make poor decisions as a result of standard roofing practices. Businesses were profiting from customer confusion.

It didn’t take long before I had my “Jerry McGuire” moment. I was done. I committed then and there to make a real difference. I vowed to create a customer experience that was unlike anything that existed in the industry. I soon became obsessed with how to offer homeowners a simple, stress-free, transparent roofing experience they could trust.

I envisioned a world where everyone and everything needed to replace a homeowner’s roof would be available at cost pricing, a world where everyone, especially the homeowner, wins.

This vision is now a reality we call, The Roof Resource.

You are now part of this vision, and together, we will revolutionize the roofing industry even further by creating an unprecedented customer experience.

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