“OUR STORY”
Make Your Dog Epic was born from the shared passion of two seasoned entrepreneurs, Peter Taunton and Clay Clark. With a history of building successful businesses, Peter and Clay decided to combine their expertise to make a significant difference in the dog training world. They envisioned a place where positive reward based training meets genuine care for dogs and their owners.
Giving back is at the heart of what we do. We proudly donate 1% of our gross profits to Underdog Animal Rescue and Pet Adoption, supporting the well-being of animals in need.

Brand Description:
At Make Your Dog Epic, we believe in earning your trust through tangible results. That's why we offer a unique, results-based fee structure: you only pay if you're happy with the outcome! Choose from our range of obedience packages, and if we don't deliver on the commands you've selected, you don't pay. No one else in the industry matches this commitment to your satisfaction.

Understanding that comfort and convenience are crucial, we bring our training directly to your home. This approach makes the process easy for you and provides a familiar, stress-free environment for your dog. Our positive, reward-based training methods ensure that your furry friend loves every moment of the experience—no shock or choke collars ever.

Lastly, we want our franchisees to feel like we are a true partner to them, which is why we set up a royalty protocol where our franchisee pay zero royalties unless they achieve at least $1,000 in weekly revenue. To qualify, you must secure 20 Epic Dog Google reviews per week, fostering a community of trust and excellence.

Join us on this exciting journey to make every dog epic!

BUSINESS FEATURES:

1. Centralized Call Center Management: We handle all dog training scheduling and revenue collection through our dedicated call center, allowing you to focus solely on getting Google reviews, training dogs and customer satisfaction.
2. Weekly One-on-One Business Coaching: Benefit from personalized weekly 1 on 1 coaching sessions where we share best practices to drive your business forward and keep you aligned with Make Your Dog Epic's protocols.
3. Focus on Training and Reviews: Your primary responsibilities are training dogs and acquiring Google reviews—we take care of everything else to streamline your operations.
4. Zero Royalties Below Revenue Threshold: If our franchisee doesn’t achieve at least $1,000 in weekly dog training revenue, they pay zero royalties, ensuring financial ease as you grow your business.
5. Extensive Marketing Materials: Access hundreds of online marketing materials to effortlessly promote your business across local social media platforms.
6. Comprehensive Training Resources: Utilize our vast library of training videos to stay updated with the latest techniques and best practices in dog training.

ELEVATOR PITCH:

Make Your Dog Epic is transforming the dog training industry by uniting the entrepreneurial expertise of Peter Taunton and Clay Clark with a heartfelt commitment to dogs and their owners. We specialize in positive, reward-based training delivered right in the comfort of your home, ensuring a stress-free and enjoyable experience for your furry friend—absolutely no shock or choke collars.

Our unique, results-driven fee structure means you only pay if you're delighted with the outcome. Choose from our range of obedience packages, and if we don't achieve the commands you've selected, there's no cost to you. This level of dedication to client satisfaction is unmatched in the industry.

For our franchisees, we offer a true partnership. We are the only dog training franchise that offers a centralized call center, meaning we handle all dog training scheduling and revenue collection through our dedicated call center, allowing you to focus solely on getting Google reviews, training dogs and customer satisfaction.

You pay zero royalties unless you earn at least $1,000 in weekly revenue and gather 20 Epic Dog Google reviews per week. It should also be noted that to date, those who have been with us for at least six months and are #1 in Google “Dog Training” reviews in their territory, are earning over $5,000 per week in dog training revenue.

We're also passionate about giving back. That's why we donate 1% of our gross profits to Underdog Animal Rescue and Pet Adoption, supporting animals in need.

Join us in our mission to make every dog epic!

Brand Differentiators and Competitive Advantages for our Customers:

At Make Your Dog Epic, we're not just another dog training business—we're setting a new standard in the industry. Unlike others, we are committed to brand standardization focused on positive, reward-based training methods. This means no shock collars, no harsh punishments, and absolutely no compromise on your dog's well-being. We believe in fostering trust and happiness, ensuring that your dog loves the learning process.

Our results-driven approach is unmatched. You choose the obedience package that fits your needs, and if we don't deliver on our promise, you pay nothing. No one else in the dog training industry offers this level of commitment to your satisfaction.

Convenience and comfort are key to effective training. That's why we come to your home, providing a familiar environment that enhances the overall experience for both you and your dog. This personalized setting makes the training process enjoyable and stress-free, strengthening the bond between you and your furry friend.

Choose Make Your Dog Epic to experience a truly transformative approach to dog training—where results are guaranteed, methods are compassionate, and your dog's happiness is our top priority.

Current Industry Conditions, Advantages, and Projections:

At Make Your Dog Epic, we've developed a franchise model that is set to transform the dog training industry. Our vision is clear: to become the largest dog training franchise in the United States within the next three years. We are achieving this by directly addressing the competitive practices prevalent in the industry, aligning our services with what consumers genuinely want, and maintaining a positive, rewarding training experience for every dog.
What sets us apart from the rest of the dog training world is our unwavering commitment to compassionate, reward-based training methods. We say no to shock collars and harsh punishments, focusing instead on techniques that promote trust and happiness. We understand that today's consumers are seeking effective results delivered through humane practices that respect their pets' well-being.

By integrating these fundamental principles—competitive industry practices, consumer desires, and positive dog experiences—we offer a unique value proposition that resonates with dog owners everywhere. Our confidence in our methods allows us to make an unparalleled guarantee: if the customer is not 100% satisfied with our service, they don't pay. No other company in the industry matches this level of commitment to customer satisfaction.

We believe that by championing these core values, consumers will readily embrace the exceptional value we bring to the marketplace. Make Your Dog Epic isn't just another dog training franchise; we're a movement set on redefining industry standards and elevating the experiences of dogs and their owners alike.

Join us as we lead the charge in transforming the dog training landscape, delivering unmatched results, and setting a new benchmark for excellence in the industry.

Did you know that according to Forbes, the $100 U.S. pet industry is projected to increase by nearly three times and is expected to hit $275 billion by the year 2030? - Read - https://www.forbes.com/councils/forbesfinancecouncil/2023/01/11/how-the-pet-economy-is-working-to-be-investors-best-friend/

Make Your Dog Epic Dog Training Franchise Overview | What Differentiates the Make Your Epic Dog Training Franchise from Other Dog Training Franchises?
In a country where according to the American Veterinary Medical Association 44.6% of the U.S. population and where 62 million U.S. households own dogs, there is a massive demand for high-quality, standardized and affordable dog training. - READ - https://www.avma.org/resources-tools/reports-statistics/us-pet-ownership-statistics

NOTABLE AWARDS:
Coming soon, I’m sure!!! ????

TARGET CUSTOMER:
Our ideal customers are among the 65.1 million U.S. households—which is 44.5% of all households—that own a dog. These individuals are not just pet owners; they are passionate caregivers, in fact, 97% of those dog owners consider them to be an integral members of the family. This deep emotional connection drives them to seek the best for their canine companions.
Key Characteristics:

• Family-Centric Dog Owners: They prioritize their dog's well-being and happiness, treating them with the same care and attention as any other family member. • Invested in Training: Aware of the importance of good behavior and obedience, they are willing to invest in training services, especially those that promise effective results. • Preference for Positive Training Methods: They prefer humane, positive reinforcement techniques over punitive measures, ensuring their dog's training experience is enjoyable and stress-free. • Convenience Seekers: Busy with personal and professional commitments, they appreciate services that offer in-home training, providing comfort and saving time.

Item 19:
Yes, and we will track this on a weekly basis. Today we have four franchisees who are following the Make Your Dog Epic dog training protocol. All have been open for more than six months and all are ranked number #1in “Dog Training” Google reviews in their territory.
The current weekly average revenue is approximately $6000 per week in dog training revenue.
(Note, if our franchisees are not doing at least $1000 a week in training revenue, they pay zero royalties.)

HOW DO WE COMPARE:

Brand Name Franchise Fee Initial Investment Item 19 AUV
Make Your Dog Epic $29,500 $49,500 - $63,500 Yes
Tip Top K-9 $43,000 $64,095 - $139,495 Yes
Sit Means Sit $45,000 $45,000 - $145,850 None

TRAINING DETAILS:

Our comprehensive 48-hour training program is meticulously crafted to equip our franchisees with the essential skills and knowledge to excel in the dog training industry. We blend business fundamentals with hands-on dog training techniques to ensure you are well-prepared to run a successful franchise.

On the practical side, we provide in-depth training on dog handling and obedience commands. You'll learn **E-Collar Instruction**, master basic commands like "Place," "Sit," "Load Up," and "Kennel," and practice techniques such as **Walk the Line** and **Tiebacks**. The program includes shadowing experienced trainers during one-on-one lessons and group sessions like the **50-Cent Lesson**. You'll also receive a demonstration dog to apply your skills hands-on.

Throughout the training, we emphasize the importance of marketing, gathering client testimonials, and maintaining excellent customer relations. The program concludes with a comprehensive review and recap to ensure you are fully prepared to launch and grow your Make Your Dog Epic franchise successfully.

By integrating these business strategies with proven dog training methodologies, our 48-hour guide ensures you are equipped to deliver exceptional service, achieve customer satisfaction, and dominate your market.

If you love dogs and people, this is a perfect job or career path. When you compare us against other dog training franchise concepts, we are considerably less money and provide far more support than anyone else in our industry. Furthermore, we are a true partner for our franchisees as we provide a call center and collect all the revenue… this allows our franchisees to focus on getting Google reviews and training dogs.

One last caveat, if our franchisee do not do at least $1000 a week in dog training revenue they pay zero royalties. If you look at our items, our monthly operating cost are about $3500 per month.

Our team is looking forward to working with your candidates!

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